ABOUT
Company History
In a business where longevity is often measured in weeks instead of years, The AristoMedia Group stands out. Setting up shop in the attic of his home in 1980, Jeff Walker established Aristo Music Associates, Inc. Now, nearly three decades later, the firm's successful track record is embodied in the many gold and platinum albums lining the office walls.
The AristoMedia Group encompasses a broad range of services dedicated to offering the entertainment industry innovative integrated marketing strategies. AristoMedia's distinct advantage is housing entertainment PR, new media, video marketing, record promotion and club promotion under one roof. The AristoMedia Group epitomizes synergy. Together, the divisions combine talents to maximize client exposure through print, radio, television, online and video outlets.
Jeff Walker, AristoMedia Group President
The success of a business is often closely tied to the philosophy of the individual that started it. In the perpetual uncertainty that defines the entire breadth of the music industry today, Jeff Walker remains a self-professed “glass half-full kind of guy.”
When the Australian-born Walker first came to Nashville in 1974, the music business was a different animal, driven by the radio single and almost a decade away from the arrival of the music video. The AristoMedia Group would prove to be a pioneer in that emerging format and play a key role in the overall development of the music video industry in Nashville.
Walker’s natural instinct and versatility as a businessman have been critical to his company’s longevity. “You simply won’t survive in this industry unless you’re able to adapt,” he says. “Most people’s job descriptions today aren’t the same as they were even two years ago.”
As his company celebrates its 30th anniversary in 2010, that recurring theme of adaptability has proven to be a cornerstone of Walker’s success and a philosophy that has helped solidify The AristoMedia Group as a prominent name in Nashville for three decades.
Key Dates
1980 Aristo Music Associates formed, primarily as press/PR entity
1984 Expanded to include Country music video promotion department (AristoVideo)
1989 Branding changed to AristoMedia; expanded into Christian market by offering Christian music video promotion services
1991 Established the Marco Music Group and its promotion division, Marco Promotions (secondary radio promotion)
1994 Formed The Goodland Group, a division of AristoMedia
1995 Formed Jeff Walker & Associates
2000 Twenty-Year anniversary of The AristoMedia Group
2003 Re-launched Walkerbout Music, the publishing arm of The AristoMedia Group
2004 Established Marco Club Connection, the dance venue promotion division of Marco Promotions
2005 The AristoMedia Group's 25-year anniversary
2005 Created and hosted the first Aristo Global Showcase, an international artist showcase held each year during CMA Music Festival week in downtown Nashville, Tenn.
2006 Launched AristoWorks (new media), branded Christian video services division as AristoVision
2006 Recognized for third consecutive year by Music Row magazine as Nashville's "Best Independent Publicity Company"
2007 Launch of GMV Nashville, an online record label offering digital downloads of classic and contemporary Country artists.
2009 In partnership with Travis Television Productions, co-developed the DownCast service, a video content and electronic press kit distribution service.
2010 Celebrated The AristoMedia Group's 30-year anniversary
